MGMT3700 Business Decision Making: Law, Ethics & Strategies

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CRS Acad Level: UG

Course #: MGMT3700

Credits: 3

About the Course:

In this course, students will explore the relationship between law, ethics and strategies as a practical framework for making sound business decisions. To achieve business and career success, you must manage risk (the Law Pillar) and create value (the Strategy Pillar) in a responsible manner (the Ethics Pillar). Because the Law Pillar is especially important and challenging, the course provides legal briefings on the key elements of business success, such as (1) attracting the best employees, (2) developing successful products, (3) creating new business models, (4) protecting intellectual property, (5) creating contracts that achieve business goals, and (6) using dispute resolution processes that improve business relationships. Prerequisite: MKTG 2004 Marketing I or SPMG 2400 Sport Marketing.