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MGMT3201 Innovation for Sustainability

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CRS Acad Level: UG

Course #: MGMT3201

Credits: 3

About the Course:

The purpose of this course is to provide students with practical information on the growing frontier of innovation and entrepreneurial activity at the nexus of business and natural systems. The term sustainable business refers to competitively advantageous strategies and practices that firms adapt to grow revenues, cut costs, improve market share, enhance brands, and redesign products and processes to reduce or eliminate adverse environmental and health impacts. Students will study the trends and science driving the growing demand for clean technology and lifecycle product designs. Students will look at the drivers of corporate innovation, strategic shifts, and new markets; learn skills to identify market opportunities; and understand the tools, concepts, and frameworks used by companies currently pursuing sustainable business opportunities. During the course, students will interact with managers of business corporations to extend their knowledge in meeting social and environmental responsibilities and to explore jointly effective approaches to meeting these challenges. Prerequisite: MGMT2207 Social Business.

Summer hours: 9 am-4 pm. Closed Fridays through August 7. --- COVID-19 Communications and FAQs.Click here