Emerging Media & Content Creation

Emerging Media & Content Creation

Becker College believes that storytelling has always been central to the human experience; it’s the oldest and most reliable way to share a message. However, in today’s world, it’s clear that being able to share a story effectively and standout from the non-stop stream of advertisements, blogs, videos, tweets, and social media posts will be the key to connect with the people that matter most to you.

Becker’s Bachelors of Science in Emerging Media and Content Creation degree is built for those who aspire to be creators and managers of the next generation of storytellers leveraging the power of mobile apps, interactive experiences, augmented reality, social media and games. In fact, the Bachelors of Science in Emerging Media and Content Creation program teaches more than just the traditional tenets of marketing, but infuses the arts, culture, design, rhetoric, media and technology in a hands-on, collaborative environment. So, whether you hope to work for an iconic brand, a large or small nonprofit, the political sphere, or your own entrepreneur venture, the Bachelors of Science in Emerging Media and Content Creation program will teach you how to connect and share powerful stories in a digital world to those that matter to you.

Learning Outcomes

• How to think theoretically and critically about social media
• Ways to effectively analyze new issues concerning online and offline behaviors
• Approaches for leading and managing research projects on emerging media issues
• Best practices in producing reports with sophisticated analytical tools
• Skills to translate research results into terms meaningful to clients and audiences
• A mastery of major issues in the fields of media, law, and policy
• How to understand and create data visualization from raw data