FAQs: Marketing

» What does marketing involve, and what types of courses do students take?
» Is there an opportunity to do an internship?
» What types of jobs do students who concentrate in management get after graduation?
» Is there an opportunity to study abroad?

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Q: What does marketing involve, and what types of courses do students take?

Marketing involves the determination of a company’s products and services, as well as the people who would be most likely to use those products and services. Students who concentrate in marketing take courses that include advertising, consumer behavior, marketing research, retail marketing, and international marketing.

Q:  Is there an opportunity to do an internship?

Yes. The marketing concentration requires students to do an internship that will provide on-site training in the student’s area of interest. Students do internships in a wide variety of organizations, including museums, hospitals, restaurants, retail businesses, the Special Olympics, the DCU Center, and a number of small, local businesses.

Q: What types of jobs do students who concentrate in management get after graduation?

Graduates of the program have gotten jobs in companies ranging from Fortune 500 industries to small, local businesses, in positions that include advertising and promotion, project management, communications, and customer service.

Q: Is there an opportunity to study abroad?

Yes! Students who wish to pursue overseas courses and programs may do so, provided that they are pre-approved by the Office of Career Services and that they meet Becker College’s requirements for transfer credits. For more information, visit the career services webpage by clicking here.

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